Duties of the Press and Corporate Communications Department

* To be an innovative, adaptive, fast, and efficient Directorate of Press and Corporate Communications aligned with the University’s mission and vision.

* To plan and carry out efforts to effectively promote the University’s values, academic quality, and educational opportunities to national and international audiences.

* To ensure sustainable internal and external communication within the University.

* To promote the University’s corporate identity and enhance its institutional reputation, image, and brand value.

* To define communication goals, develop strategies, create action plans, and manage implementation processes.

 

Areas of Activity:

* Developing and implementing strategies for managing institutional identity, brand, and reputation.

* Producing platform-specific content and representing the University in alignment with its academic values.

* Strengthening media relations and ensuring the accurate dissemination of academic output to the public.

* Preparing and updating the corporate identity guide.

* Evaluating collaboration requests and coordinating with relevant departments.

* Organizing promotional activities related to academic programs.

* Ensuring cooperation and coordination among sub-units of the Directorate.

* Enhancing service quality and operational performance.

* Managing the University’s social media presence and institutional events.

* Carrying out additional duties assigned by the Office of the Rector.